Simply Viral: content drafting MVP
Client: Impacts Mind
An MVP that finds high-performing reference videos, explains structurally why they worked, and drafts original, platform-ready content in the user's own voice, with approval at every step.
Approval-gated workflow: Draft, Review, Approved, Locked
Similarity checks that block drafts too close to a reference
One blueprint turned into drafts for TikTok, Reels, Shorts, LinkedIn and more
Version history, undo and regeneration limits
The problem
Businesses want to learn from viral videos in their niche without copying them, and without losing control of what gets published.
How we built it
- 1
Locked the workflow first: a state machine so no step can be skipped, and approval locks the inputs.
- 2
Goal primer and viral content discovery, filtered by date, views, top percentile and comments.
- 3
The user approves relevant references, then on-screen text, transcripts, captions and timing are extracted for review.
- 4
Structural analysis of hook speed, pace, text density, tone and call to action.
- 5
Voice calibration and original drafting with similarity enforcement, then per-platform assets ready to approve.